Tata Motors chairman,Cyrus Mistry.


India's largest automobile company Tata Motors chairman,Cyrus Mistry, has said that the company is at an inflexion point with a strong pipeline of new products with new technologies that Tata Motors has developed to meet the changing market, customer aspiration and regulatory needs, as he expects a turnaround in the later part of FY-15.


Tata Motors chairman cyrus mistry
Tata motors - Cyrus Mistry

Cyrus Mistry said that Company's marquee brands Jaguar Land Rover will continue to break new records and the company is committed on making investments on both these brands to deliver new products in 5 years and expand manufacturing footprint in Brazil and China
Having seen one of the toughest years in FY-14 for the standalone entity, wherein Tata Motors posted a whopping 36% drop in passenger vehicle sales and 29% drop in commercial vehicle sales in FY-14 registered lowest market share in the recent years. While the company holds on to its leadership position in the CV space, the company has already ceded the number 3 position in the passenger vehicle sales to Mahindra & Mahindra.
Cyrus Mistry agreed, "Tata Motors domestic business,  market share in both commercial vehicles and passenger vehicles business has lost. While the competition in both the segments remained quite aggressive with almost all the players resorting to huge discounting, Tata Motors' approach was cautious and responsible."
As integral part of this approach, the company focused on keeping inventory levels low in order to reduce the burden on its channel partners.
For most part of FY-14, the economy was hamstrung by rising inflation and high interest rates, leading to relatively low consumer interest in buying new vehicles, and, in many cases, postponement of purchase, which impacted the sales, Cyrus Mistry  noted.

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